MARKET FORCE INFORMATION PRIVACY POLICY (PRIVACY
POLICY)
Market
Force Information, Inc., and its wholly owned subsidiaries (Market Force,
we, us or our), is committed to protecting and
respecting your privacy.
SCOPE OF POLICY
This
policy aims to help you to understand what information we might collect, use,
share, and keep about you. This policy may change from time to time so please
check back here frequently.
This
policy applies to:
Please
read this policy carefully to understand our practices regarding your personal
data and how we will treat it. If you disagree with any of the terms of this
Privacy Policy, you should immediately cease the use of the Site or the App, as
applicable. This policy should be read together with the terms of use
applicable to the Sites and the App, as applicable (the Terms of Use).
INFORMATION WE MAY COLLECT FROM YOU
We may
collect and process the following data about you (together Personal Data):
Information you give us.
Personal
information you provide voluntarily to us. This includes information you
provide when you register, register to use the App, download or register the
App, subscribe to any of our services, search for an App or service, share data
via an App's social media functions, enter a competition, promotion or survey,
apply for a job vacancy, request information regarding our services or company
and when you report a problem with the App or any of our services.
The
personal information you give us may include your first and last name, address,
e-mail address and phone number, national insurance number, place of birth,
date of birth, age, nationality, username (or Shopper ID) and
password, the Device's phone number and other registration information,
financial information, and personal description.
If you
contact us by mail, email, web or phone, we may keep a record of that
correspondence.
You do
not have to provide us with any sensitive personal information. Sensitive
personal information includes information relating to your racial or ethnic
origin, political opinions, religious beliefs, trade union membership, physical
or mental health, sexual orientation, or criminal offences, sentences,
proceedings or allegations. If you choose to provide us with sensitive personal
information, by submitting that information to us, you are providing your
consent to those details being collected and otherwise processed by us.
Information we collect from your device.
Technical
information, including the type of mobile device you use, a unique device
identifier (for example, your Device's IMEI number, the MAC address of the
Device's wireless network interface, or the mobile phone number used by the
Device), mobile network information, your mobile operating system, the type of
mobile browser you use and time zone setting.
Content Information
Information
stored on your Device, which you provide voluntarily to us, including contact
information, friends lists, login information, photos, videos or other digital
content and check ins.
Log Information.
Details of your use of any of our Apps including, but not limited to,
traffic data, location data, weblogs and other communication data, whether this
is required for our own billing purposes or otherwise and the resources that
you access.
Location Information
We may
also use GPS technology to determine your current location. Some of our
location-enabled services require your personal data for the feature to work.
If you wish to use the particular feature, you will be asked to consent to your
data being used for this purpose. You can withdraw your consent at any time by
turning off access via your device settings.
Third Party Information
We work
closely with third parties (including, for example, business partners,
sub-contractors in technical, payment and delivery services, advertising
networks, analytics providers, search information providers, credit reference
agencies) and may receive information about you from them.
Cookies
For
detailed information on the cookies we use and the purposes for which we use
them, please see our cookie policy.
USES MADE OF THE INFORMATION
When you
register with us as a mystery shopper or auditor, we may use information we
collect from you to:
Other uses
When you
participate in surveys or contests, your information may be used to administer
the survey or contest, award prizes (if any) and compile aggregated, anonymised
information on the results, which we provide to third parties.
We may
associate any category of information with any other category of information
and will treat the combined information as personal data in accordance with
this policy for as long as it is combined.
Disclosure of your information
We do not
sell or share your Personal Data with third parties for direct marketing
purposes. We only share or disclose it as set out in this Privacy Policy.
We may
disclose some or all of the data we collect from you to the following third
parties:
Category
of data |
Recipient |
Personal
information, including first and last name, address, e-mail address and phone
number |
SalesForce (www.salesforce.com) |
We may
disclose your Personal Data to any member of our group, which means our
subsidiaries, our ultimate holding company and its subsidiaries.
We may
disclose your Personal Data to third parties:
- If we sell
or buy any business or assets, in which case we may disclose your personal data
to the prospective or ultimate seller or buyer of such business or assets;
- if a third
party acquires any Market Force Information company or substantially all of its
assets, in which case personal data held by it about its customers will be one
of the transferred assets;
-
if we are
under a duty to disclose or share your personal data in order to comply with
any legal or regulatory obligation or request; or
-
in order
to:
-
when
compiling aggregated or anonymous information for third parties for the purpose
of identifying buying habits, shopping preferences and other related
information.
CONSENT
You are
never required to provide us with Personal Data. If you do, you do so
voluntarily and are deemed to have expressly opted-in and agreed to the
collection, use, retention, disclosure, and transfer, including cross-border
transfer, of your Personal Data as explained in this Privacy Policy.
WHERE WE STORE YOUR PERSONAL DATA
We use
servers in several locations to process and store personal data, including
cloud-based servers used by third party providers, located within and outside
the EEA. These servers are kept in a secure, locked environment with restricted
access and we have on our own and in conjunction with the third parties,
established physical, electronic and procedural safeguards to protect your
information.
The data
that we collect from you may be transferred to, and stored at, a destination
outside the European Economic Area (EEA). It may also be processed by staff operating outside the EEA who work for us or for one
of our suppliers. These staff may be engaged in the fulfilment of your request,
order or reservation, the processing of your payment details and the provision
of support services. By submitting your personal data, you agree to this
transfer, storing or processing. We will take all steps reasonably necessary to
ensure that your data is treated securely and in accordance with this privacy
policy.
SECURITY
The
transmission of information via the internet is not secure. Although we will do
our best to protect your personal data, we do not encrypt email messages and
cannot guarantee the security of your data transmitted to the App or our Sites;
any transmission is at your own risk. Once we have received your information,
we will use reasonable security measures and precautions, and follow generally
accepted standards, to protect Personal Data from loss, misuse, unauthorized
access, disclosure, copying, alteration and destruction.
Where we
have given you (or where you have chosen) a password that enables you to access
certain parts of the App and/or our Site, you are responsible for keeping this
password confidential. We ask you not to share your password with anyone.
Also,
ensure that when using features such as social networking, chat room or forums,
that you do not submit any Personal Data that you do not want to be seen,
collected or used by other users.
RETENTION
We will
retain and use your Personal Data for as long as needed to satisfy the purpose
for which it was originally provided, and to ensure compliance with our legal
obligations, resolve disputes and as may be reasonably required to respond to
potential future claims, and enforce our agreements.
YOUR RIGHTS
You have
the right to ask us not to process your Personal Data for marketing purposes.
We will inform you (before collecting your data) if we intend to use your data
for such purposes or if we intend to disclose your information to any third
party for such purposes. You can exercise your right to prevent such processing
by checking certain boxes on the forms we use to collect your data. You can
also exercise the right at any time by contacting us dataprotection@marketforce.com.
The App
or our Site may, from time to time, contain links to and from the websites of
our partner networks, advertisers and affiliates (including, but not limited
to, websites on which the App or its services are advertised). If you follow a
link to any of these websites, please note that these websites and any services
that may be accessible through them have their own privacy policies and that we
do not accept any responsibility or liability for these policies or for any
personal data that may be collected through these websites or services, such as
contact and location data. Please check these policies before you submit any
personal data to these websites or use these services.
ACCESS TO INFORMATION
The Data
Protection Laws generally gives you the right to access information held about
you. Your right of access can be exercised in accordance with that Act. Any
access request may be subject to a nominal fee of to defray our costs in
providing you with details of the information we hold about you.
CHANGES TO PRIVACY POLICY
Any
changes we may make to our privacy policy in the future will be posted on this
page and, where appropriate, notified to you by e-mail OR when you next
start the App or log onto one our Site]. The new terms may be displayed
on-screen and you may be required to read and accept them to continue your use
of the App or the Services.
CONTACT
Questions,
comments and requests regarding this privacy policy are welcomed and should be
emailed to dataprotection@marketforce.com.
If you
live in the United States, questions, comments and requests can also be
addressed to Market Force Information, Inc. Post Office Box 270355, Louisville,
CO 80027, U.S.A.
If you
live outside the United States, questions, comments and requests can also be
addressed to Data Protection, Market Force Information (Europe) Ltd, Scorpio House, Rockingham Drive, Linford Wood Business Park, Sunrise Parkway, Milton Keynes, MK14 6LY
Our legal
status under UK data protection law is that of a data controller, and we have
notified the Information Commissioner's Office in accordance with the Data
Protection Act 1998 with registration number Z9429070.
COOKIES POLICY
INFORMATION ABOUT OUR USE OF COOKIES
A cookie
is a small file of letters and numbers that we store on your browser or the
hard drive of your computer if you agree. Cookies contain information that is
transferred to your computer's hard drive. The App and our Site use cookies to
distinguish you from other users of the App and our Site. This helps us to
provide you with a better experience when you browse our website and also
allows us to improve the App and our Site.
We use
the following cookies:
Strictly
Necessary Cookies
These are
cookies that are required for the operation of the App and our Site. They
include, for example, cookies that enable you to log into secure areas of our
Site.
Analytical/Performance
Cookies
They
allow us to recognise and count the number of visitors and to see how visitors
move around the App and our Site when they are using it. This helps us to
improve the way the App and our Site works, for example, by ensuring that users
are finding what they are looking for easily.
Functionality
cookies
These are
used to recognise you when you return to the App and our Site. This enables us
to personalise our content for you, greet you by name and remember your
preferences (for example, your choice of language or region).
Targeting
cookies
These
cookies record your visit to the App and our Site, the pages you have visited
and the links you have followed. We will use this information to make the App
and our Site and the advertising displayed on them more relevant to your
interests.
THIRD-PARTY COOKIES
Please
note that third parties (including, for example, advertising networks and
providers of external services like web traffic analysis services) may also use
cookies, over which we have no control. These cookies are likely to be
analytical/performance cookies or targeting cookies.
DELETING COOKIES/CHANGING COOKIE SETTINGS
You can
block most cookies by adjusting your browser settings to allow you to refuse
the setting of all or some cookies. However, if you adjust your browser
settings to block cookies you may not be able to access all or parts of the App
or our Site, or you may not have the best browsing experience you would have if
you allowed such cookies. Unless you have adjusted your browser setting so that
it will refuse cookies, our system will issue cookies as soon you visit the App
or our Site.
CONSENT TO RECEIVE COOKIES
When you
first visit the Site, you will be notified that if you continue to browse this
site without changing your settings, we will assume that you have agreed to
receive all cookies on the Site. However, if you would like to, you can change
your cookie settings at any time. Please refer to the section above on more
information on changing your browser settings.
FURTHER INFORMATION
To find
out more about cookies including how to manage your cookie settings, please
visit www.allaboutcookies.org. This
link is provided for convenience only and we do not have any control over its content.
We therefore make no warranties or representations as to the accuracy or
completeness of any of the information appearing on
that site nor as to the suitability or quality of any of their products or
services.
CONTACT
Questions,
comments and requests regarding this privacy policy are welcomed and should be
emailed to dataprotection@marketforce.com.
If you
live in the United States, questions, comments and requests can also be
addressed to Market Force Information, Inc. Post Office Box 270355, Louisville,
CO 80027, U.S.A.
If you
live outside the United States, questions, comments and requests can also be
addressed to Data Protection, Market Force Information (Europe) Ltd, Scorpio House, Rockingham Drive, Linford Wood Business Park, Sunrise Parkway, Milton Keynes, MK14 6LY
Our legal
status under UK data protection law is that of a data controller, and we have
notified the Information Commissioner's Office in accordance with the Data
Protection Act 1998 with registration number Z9429070.